
Be the
answer.
When somebody asks AI for the best option in your city, a competitor's name comes up. We change that.
Here are the top-rated med spas in La Jolla, by proximity and reviews:
Coastline Aesthetics — 7610 Girard Ave.
Injectables, laser, skin.
Shoreway Skin Studio — 1240 Prospect St.
Facials and body contouring.
Bluff Park Medical Spa — 888 Torrey Pines Rd.
Membership plans.
45%
of consumers used AI to find a local business this past year — up from 6% the year before
BrightLocal, 2026
68%
of local searches now show an AI answer, vs 39% for the traditional map pack
2026 industry data
1.2%
of businesses get recommended by ChatGPT for a given local query — vs 35.9% visible in Google's 3-pack
SOCi Local Visibility Index, 2026
AI search is roughly 30× more selective than Google. The door got narrower — and almost nobody in San Diego is working on getting through it.
The shift
Ten blue links became two or three names.
For twenty years, getting found meant ranking on Google. Ten blue links, and if you were on page one you had a shot.
That isn't how it works anymore. When someone asks for the best plumber in Poway, they don't get a page of links. They get two or three names. If you're not one of them, you never entered the conversation — and you'll never know it happened.
The businesses winning those answers usually aren't the biggest. They're the ones whose information is clean, consistent, and structured in a way AI can trust.

What we do
Five things, every month, one flat fee.
No dashboard to log into. We do the work and show up in person to walk you through it.
Get Found
We make your business legible to AI. Clean data across every platform that matters, structured markup on your site, and the entity signals that make engines confident enough to name you.
Get Trusted
Automated review requests after every job, and AI-drafted responses to every review. Reviews are one of the strongest signals AI uses to pick who to recommend, and most businesses leave them to chance.
Get Booked
Miss a call and the customer gets a text back in seconds. Included at no extra cost, because everything else is wasted if the phone goes unanswered.
Get Revenue Back
We run a reactivation campaign across your existing customer list in month one, then keep a monthly nurture going for anyone who's gone quiet.
Stay Ahead
Every month we show up in person with your scorecard, walk you through what changed in AI search for your industry, and build one new thing into your business before we leave.
What we don't do
No paid ads, no social media management, no web design. No guaranteed rankings — nobody controls what the engines return.
How it works
Three steps. The first one is free.
01 — THE AUDIT.
We ask AI about you
We ask AI the ten questions your customers actually ask, across four platforms. Forty data points showing where you appear, where you don't, and who's taking the answers. Free, and yours whether you hire us or not.
02 — THE BUILD.
First 30 days
First 30 days we fix the foundation: Google profile, listings, reviews, site structure. Before-and-after report at day 30.
03 — THE MONTHLY.
We come to you
We keep it moving and we come to you. Fresh scorecard, what changed, one new system built every month.
Who you'd be working with
We're Tyler and Kate. We're local, and one of us will be the one showing up.

Tyler McGovern — Co-founder
Tyler spent years building marketing campaigns for San Diego businesses as an Account Executive at FOX5 and KUSI. He's sat across the desk from a lot of owners in this county, and kept noticing the same thing: good businesses, invisible in AI answers, still paying for SEO nobody was measuring.
Kate Geissel — Co-founder
Kate co-founded Lead Wave with Tyler to help San Diego local businesses show up when people ask AI tools who to hire. She partners with owners on the day-to-day: audits, follow-ups, and making the next step clear. Reach her at kate@leadwaveflow.com or (805) 218-5575.
Who it's for
We'd rather tell you now.
A fit if you
- Run a business in San Diego County
- Get most of your customers locally
- Have at least one service worth four figures
- Want someone who shows up, not a portal login
Not a fit if you
- Sell nationally or online only
- Need results this week — this takes 6 to 12 weeks
- Want the cheapest option available
- Are looking for ads, social, or a new website
Questions
The ones owners actually ask.
Isn't this just SEO?
Built on the same foundation, but a different job. Google shows a page of options; AI names two or three. Most SEO providers aren't tracking AI citations at all — ask yours what your ChatGPT mention rate is.
How do you measure it?
Ten buying-intent questions, run across four platforms every month, same wording each time. You see exactly how many of forty you won, and who beat you on the rest.
How long until it works?
Expect six to twelve weeks for the first measurable shift. Perplexity and Google's AI answers move first; ChatGPT takes longest because it leans on third-party sources that take time to build.
Can you guarantee I'll show up in ChatGPT?
No, and be careful with anyone who does. We don't control the engines. What we control is whether your business is clean, consistent and structured enough to be chosen — and we show you the movement every month either way.
What does it cost?
$997 a month on a twelve-month term, plus a one-time setup fee. We'll talk numbers after the audit, once we both know whether there's a problem worth fixing.
Find out where you stand. It's free.
We'll run the full audit on your business — ten questions, four AI platforms, forty data points — and show you who's winning the answers you should be getting. No charge, no pitch attached. You keep the report either way.
San Diego County
Usually back to you in one business day