Tyler spent years sitting across from San Diego business owners, selling them advertising. And he kept noticing the same thing: the businesses paying the most for SEO and marketing were completely invisible in AI answers. They'd show up fine on Google, but when a customer asked ChatGPT or Gemini for a recommendation, their name never came up.

Nobody was measuring it. The SEO reports they were paying for didn't even track AI citations — most providers didn't know the number existed. So Tyler and Kate started Lead Wave to do the one thing that actually matters now: make local businesses legible and trusted enough that AI names them when a customer asks.

We're in San Diego. We drive to clients. We've sat across from hundreds of local owners and we know what their week actually looks like. A remote agency sends a dashboard login and a monthly email. That's not the same thing, and for most local businesses it's not enough.

The monthly visit is where the work actually sticks. We show up, we show you the scorecard, and we build something new before we leave. You can call Tyler or Kate directly — and both of us know your business.

Monthly, in person, with a real scorecard. No long email chains, no account manager you have to explain your business to every quarter. Ten questions, four platforms, forty data points — every month, same wording, so you can see the movement.

Kate handles operations and keeps the audit and reporting engine running. The split is simple: Tyler is in the field with clients, Kate keeps the data side sharp.

We work across San Diego County — San Diego, La Jolla, Carlsbad, Encinitas, Chula Vista, Escondido, Oceanside, Poway, Del Mar, Vista, Carmel Valley, and North Park. If you're in the county and you run a local business, we'll come to you.